Dog∗tec is a full-service business and marketing support organization for the dog professional industry. It was founded in 2003.
The motto of the company is “We help Dog Professionals Succeed”.
Goal is to help positive reinforcement-based dog businesses reach as many dogs and people as possible. We do this through providing top quality business products, services, and education.
Area It Caters To
It helps dog professionals set up, operate, and prosper in their chosen field, be that dog training, dog walking, pet sitting, dog day-care, or dog boarding. It offers one-on-one consulting, business tools and services tailored to dog professionals, workshops, dog walking certification, and more.
· Business and Marketing Consulting1:
It has worked with over 650 dog professionals in 10 years—dog trainers, walkers, sitters, day-care operators, even a canine aquatic center. Every day they write business plans, marketing plans, vet introduction letters, job descriptions, and contracts. It creates new services, identify niches, and give workshops, more than 50 over the years. It can:
Ø Write a business or marketing plan
Ø Identify niche markets
Ø Transition from other work to full time dog pro
Ø Switch to inexpensive, idea-based marketing
Ø Bring in employees or contractors
Ø Think up new services
Ø Package your services right
Ø Charge what you’re worth
Ø Fix revenue-zapping policies
· Design and Website Services1 :
The talented professionals on their referral list specialize in the dog service industry. They know the market and have prices affordable to dog pros. They can help you with writing, editing, search engine optimization, and design of logos, websites, brochures, stationery, business cards, branded clickers, t-shirts, magnetic car panels, bait bags, etc.
· Business Success Services1:
A way to save money and get everything one needs to push one’s class business, private training business, or dog walking business forward. Their discounted Business Success Packages gives one a full set of products and/or consulting.
Ø Make your class business more profitable and successful
Ø Take your private training business to the next level
Ø Get everything you need to set up a professional dog walking business
· Curriculum Consulting1:
Because your dog training class will be the most effective, most interesting class around. Your clients will train their dogs better and enjoy themselves more. As a result, you’ll see less fall-out, and more repeat business and word-of-mouth referrals.
Ø Apply human learning theory to course design and classroom instruction
Ø Go beyond the way it’s always been done
Ø Boost client compliance and success
Ø Enjoy your work more—teach in a calm, organized classroom
Learn to repeat the design process yourself
· Newsletter Service1:
A professionally designed and written newsletter for the business, ready for one to personalize and print. Save a minimum of 8 hours’ research, writing, and editing every quarter, not to mention the expense of having a designer lay out the copy.
Ø Get the phone ringing
Ø Save time and money
Ø Educate your clients
Ø Set yourself apart from the competition
Ø Put a professional face on your business
· The Marketing Toolkit1:
A collection of ready-to-go marketing projects for your dog business. Marketing doesn’t have to be a hassle. Grow your business with multiple marketing projects, ready for you to personalize and start using.
Ø Easy to use
Ø Designed by marketing professionals
Ø Ready to personalize with your business name and logo
Ø Fully editable
Ø Available for PC and Mac
· Dog Walking Academy1:
An intensive 4-day workshop leading to professional dog walking certification. Graduates come away fully equipped to start a dog walking business—or advance an existing one. Expand your knowledge of canine behaviour, learn new pack-management techniques and fight protocols, and go through the A-Z of running and marketing a dog walking business.
· Business and Training Workshops1:
Learn how to run a successful business from the industry’s leading business consultants. Each workshop has a unique focus. Are you a dog trainer, walker, sitter, vet tech, day-care operator, boarding facility operator, groomer, someone who dreams of working with dogs for a living? See individual classes for details and choose the one that’s right for you. In the past nine years, dog*tec has helped over 600 dog businesses start, grow, and prosper.
· Web Seminars1:
Interactive, inexpensive web-based classes you can take from the convenience of home. Its web seminars are taught by the industry’s top business consultants. They have worked with over 500 dog professionals in 7 years—dog trainers, dog walkers, pet sitters, day-care and boarding facility operators, as well dog photographers, pet accessories boutiques, and a dog nanny.
· Books and DVD’s1:
To succeed as a dog professional you need more than dog expertise. You need business savvy. This book, written for newcomers and established dog pros alike, charts the path to professional fulfilment and financial security in a crowded marketplace.
Ø Have a long-term plan for growth
Ø Market yourself for less
Ø Streamline your business infrastructure
Ø Avoid burnout
· Career Change Consulting1:
It has worked with over 650 dog professionals in 10 years—dog trainers, walkers, sitters, day-care operators, even a canine aquatic center. Every day they write business plans, marketing plans, vet introduction letters, job descriptions, and contracts. It creates new services, identify niches, and give workshops, more than 50 over the years.
· Free Dog Career Resources1:
It shares advice on starting or growing your dog training, dog walking, pet sitting, dog boarding, or dog day-care business. From legal and liability protection set up to rates and packaging and policy setting to marketing, learn how to succeed as a dog pro.
1. Dog*tec Products and Website